Video Video Video

Brands are trying in more ways than ever to connect with audiences across a range of social platforms. It is becoming harder for brands to catch our attention as competition increases and our attention spans have decreased to 8 seconds.

Yoshi MuaJanuary 13, 2018Media Agency, Media, Social Media, Digital Media, Digital Media Agency, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

Video Guide

Video is king in content and marketing. Holding your breath waiting for engagement and sales to come piling on to your lap is ACTUALLY a commonly practiced business strategy!!! (Not Recommended)

Yoshi MuaJanuary 12, 2018Media Agency, Media, Social Media, Digital Media, Digital Media Agency, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

Living in 2003

Companies today, are still living in 2003 with their media content... non-existent. From 150+ year old ice cream brands to 2 year old startup companies, there is a serious lack of care for their content.

Yoshi MuaJanuary 10, 2018Media Agency, Media, Social Media, Digital Media, Digital Media Agency, Philadelphia Media Agency, Mua, MuaMedia, Mua Media

Crystal Ball

Video Media is part of MMedia's services so it shouldn't surprise anyone when we emphasize the importance of video content for our partners. Here's a clip from a recent article published by Forbes:

Yoshi MuaJanuary 8, 2018Media Agency, Media, Social Media, Digital Media, Digital Media Agency, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

Lifestyle Brands

Since 2010, we've seen hundreds of lifestyle brands launch, scale, and fail in less than 24 months. Case studies on early stage companies suggest one of three things cause the failure of a lifestyle brand.

Yoshi MuaJanuary 6, 2018Media Agency, Media, Social Media, Digital Media, Digital Media Agency, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

Union Prices

A long time ago shortly after Kodak failed to capitalize on digital photography, an unofficial union formed among photographers and videographers.

Yoshi MuaJanuary 5, 2018Media Agency, Social Media, Media, Digital Media Agency, Digital Media, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

Vertically Integrated

An arrangement in which the supply chain of a company is owned by that company. Usually each member of the supply chain produces a different product or service, and the products combine to satisfy a common need.

Yoshi MuaOctober 10, 2017Media Agency, Media, Social Media, Digital Media, Digital Media Agency, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

Talent vs Experience

In sports, not every number one draft pick becomes the greatest player in the league, let alone achieve superstar status AND those young players are often stronger, faster and more talented than the older players.

Yoshi MuaOctober 9, 2017Talent, Sports, business, recruiting, Young Professionals, Media Agency, Media, Social Media, Digital Media, Digital Media Agency, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

New Products

Fidget Spinners, a very successful fad earlier this year (2017) And businesses completely missed the valuable marketing lesson. Fidget spinners have no function... at all.

Yoshi MuaSeptember 26, 2017Media Agency, Media, Social Media, Digital Media, Digital Media Agency, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

Document The Process

When starting a new company, campaign, or project, there is a story to tell. Unlike the previous generations who only cared about the final product, audiences today are interested in the process.

Yoshi MuaSeptember 14, 2017Media Agency, Social Media, Digital Media, Digital Media Agency, Media, Philadelphia Media Agency, Digital Content, Philadelphia, Mua, MuaMedia, Mua Media

Shifting Mediums

The mediums that are used by people are constantly changing and it seems as if entire industries are being left behind. I think the best way to convey this issue is by quoting Gary Vaynerchuk in one of his keynotes...

Yoshi MuaSeptember 1, 2017Media, Agency, Media Agency, Philadelphia, Digital Content, Digital Media, Digital Media Agency, Philadelphia Media Agency, Content, Social Media, Mua Media, MuaMedia, Mua